Altamonte Mall
Altamonte Springs
, Florida
Client: GGP + Brookfield
Project Facts: Center Court Renovation · Mall-Wide Wayfinding · Digital Signage · FF&E · Food Court + Secondary Court Concepts
Project Year: 2018
Project Role: Architecture + Interior Design
Photography: Architecture Design Collaborative
ADC provided a combination of built renovation work and broader conceptual design services for Altamonte Mall in Altamonte Springs, Florida. The completed work centered on a full transformation of the mall’s primary center court, replacing the former fountain and built-in planters with a more open, flexible environment designed for gathering, seating, retail activity, and events. The renovation included new flooring, paint and architectural finishes, furniture, customer amenities, and supporting infrastructure for kiosks and retail merchandising units.
Signage was another major component of the project. ADC developed new digital displays at center court along with a coordinated wayfinding program extending throughout the mall, improving navigation while creating a more contemporary and consistent visual identity. At center court, static and digital signage also provided opportunities for advertising, programming, and mall events.
Beyond the completed renovation, ADC developed conceptual designs for the mall’s food court and secondary courts. Those studies explored how additional common areas could be activated through new furniture, lounge and dining environments, architectural features, tenant-frontage improvements, and more intimate gathering spaces within the scale of the existing mall. The former confidential “Florida Project” on ADC’s website documented many of these concepts, including a stronger food-court arrival experience, varied seating types, revised bulkheads, and architectural screening elements.
Together, the built and conceptual work established a broader design direction for Altamonte Mall: modernizing the customer experience, making common areas more useful and engaging, and using furniture, finishes, technology, signage, and architecture as one coordinated system rather than a series of isolated improvements.